How to Avoid Leading Questions in User Research (7 Tips)
The moment you ask a user “How much did you enjoy using the feature?” you’ve already lost. You’ve handed them the answer. I’ve watched countless research sessions unra...
Source: User-Interviews
The moment you ask a user “How much did you enjoy using the feature?” you’ve already lost. You’ve handed them the answer. I’ve watched countless research sessions unravel because researchers frame questions that nudge participants toward a specific response rather than uncovering what the user actually thinks. Leading questions don’t just introduce bias; they render […]